Lotus | Yoga and Workout Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lotus | Yoga and Workout's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lotus | Yoga and Workout.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lotus | Yoga and Workout
App Name : Lotus | Yoga and Workout
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Labmobil
Publisher : Instagram,Camperstop-App camperplaatsen,Haypi Monstruo,Facebook,Collocation Dictionary,Ball-Hop Bowling,Сканер QR-кодов и штрих-кодов,Dough Nail Polish game for Girls Opi
Total creative ads during the time period : 50
Duration : 806
Popularity : 14,747
Check ASO Keywords of Lotus | Yoga and Workout
2. Lotus | Yoga and Workout’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lotus | Yoga and Workout in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lotus | Yoga and Workout in the recent period. As of 2021-03-12, among the Lotus | Yoga and Workout‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 60.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 40.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Lotus | Yoga and Workout's the proportion of networks impressions are placed like this:
Facebook's proportion is 41.5%,
Instagram's proportion is 39.98%,
Messenger's proportion is 9.29%,
Audience Network's proportion is 9.23%,
's proportion is .
In the date of 2021-03-12, Lotus | Yoga and Workout‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Lotus | Yoga and Workout
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lotus | Yoga and Workout. We can see some advertising trends.
Top 1 Ad Creative of Lotus | Yoga and Workout
Ad Details ：
Headline ：7 Gün ücretsiz deneme
Text ：Lotus, yogaya başlamak ya da mevcut seviyenizi ilerletmeniz için size farklı stillerde yoga sınıfları sunuyor.
Top 2 Ad Creative of Lotus | Yoga and Workout
Ad Details ：
Headline ：Lotus Yoga - Try 7 days for free
Text ：Lotus has one of the largest yoga and meditation libraries from beginners to masters. Try free for 7 days!
Top 3 Ad Creative of Lotus | Yoga and Workout
Ad Details ：
Headline ：Lotus Yoga is for all levels - Try 7 days for free
Text ：Practice Yoga with experienced teachers.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 216 | 216 | 154 |
| Popularity | 975 | 971 | 906 |
| Dimensions | 1930 x 2048 | 1930 x 2048 | 1930 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 6 | 5 | 2 |
| Countries | Turkey | Australia,United Kingdom,Canada,United States | United Kingdom,Canada,Australia,United States |
| Language | Turkish | English | English |
Through the above analysis, we can see that the most effective channel for Lotus | Yoga and Workout in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Lotus | Yoga and Workout's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lotus | Yoga and Workout, you can click the app name below to view related reports, or you can find more info in ASOTools.